Who sent this message? The labels on outgoing messages

Every outgoing bubble names its sender, so a shared inbox never leaves the team guessing.

Updated 29 October 2026

Each outgoing message in a conversation carries a small label with its sender:

  • "You": a message you sent from the inbox.
  • A teammate’s name: sent by that agent from the inbox.
  • "Phone app": sent from the WhatsApp Business app on the phone, when the connected number is still used there too.
  • "Broadcast": part of a campaign from the Broadcast page.
  • "AI agent": written by the AI agent.
  • "Automation": sent by a flow or an order automation.
  • "System": sent by the platform itself.

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